Jochen Wirtz

Services marketing : people, technology, strategy

av Jochen Wirtz (2022)

Essentials of services marketing

av Jochen Wirtz (2022)

Essentials of Services Marketing, Global Edition

av Christopher H. Lovelock, Jochen Wirtz, Patricia Chew (2017)

Services Marketing

av Christopher H. Lovelock, Jochen Wirtz (2010)

Services Marketing: People, Technology, Strategy (Eighth Edition)

av Jochen Wirtz, Christopher Lovelock (2016)

Services Marketing

av Christopher H. Lovelock, Jochen Wirtz (2006)

Services Marketing: People, Technology, Strategy

av Christopher H. Lovelock, Jochen Wirtz

Services marketing : people, technology, strategy

av Jochen Wirtz (2022)

Services Marketing

av Christopher H. Lovelock, Jochen Wirtz (2006)

Services Marketing

av Jochen Wirtz (2003)