The strategy and tactics of pricing : a guide to growing more profitably; Thomas T. Nagle; 2006
The strategy and tactics of pricing : a guide to growing more profitably; Thomas T. Nagle; 2006

The strategy and tactics of pricing : a guide to growing more profitablyUpplaga 4

av Thomas T. Nagle

  • Upplaga: 4e upplagan
  • Utgiven: 2006
  • ISBN: 9780131856776
  • Sidor: 349 st
  • Förlag: Upper Saddle River, N.J. Pearson/Prentice Hall
  • Format: Inbunden
  • Språk: Engelska

Om boken

For Pricing Strategy or Pricing and Product Policy courses in MBA and/or advanced undergraduate marketing courses The Strategy and Tactics of Pricing provides a comprehensive, practical, step-by-step guide to pricing analysis and strategy development.

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Mer om The strategy and tactics of pricing : a guide to growing more profitably (2006)

2006 släpptes boken The strategy and tactics of pricing : a guide to growing more profitably skriven av Thomas T. Nagle. Det är den 4e upplagan av kursboken. Den är skriven på engelska och består av 349 sidor. Förlaget bakom boken är Upper Saddle River, N.J. Pearson/Prentice Hall.

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Referera till The strategy and tactics of pricing : a guide to growing more profitably (Upplaga 4)

Harvard

Nagle, T. T. (2006). The strategy and tactics of pricing : a guide to growing more profitably. 4:e uppl. Upper Saddle River, N.J. Pearson/Prentice Hall.

Oxford

Nagle, Thomas T., The strategy and tactics of pricing : a guide to growing more profitably, 4 uppl. (Upper Saddle River, N.J. Pearson/Prentice Hall, 2006).

APA

Nagle, T. T. (2006). The strategy and tactics of pricing : a guide to growing more profitably (4:e uppl.). Upper Saddle River, N.J. Pearson/Prentice Hall.

Vancouver

Nagle TT. The strategy and tactics of pricing : a guide to growing more profitably. 4:e uppl. Upper Saddle River, N.J. Pearson/Prentice Hall; 2006.