Strategic Management of Technological InnovationMcGraw-Hill international editionStrategic Management of Technological Innovation, Melissa A. Schilling
A comprehensive, rigorous, yet accessible text for use in technology management courses. Schilling synthesizes the major research in the field, giving students the knowledge required to enhance case discussion and analysis.
Utgiven: 2005
ISBN: 9780071111959
Förlag: McGraw-Hill/Irwin
Sidor: 289 st
A comprehensive, rigorous, yet accessible text for use in technology management courses. Schilling synthesizes the major research in the field, giving students the knowledge required to enhance case discussion and analysis.
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