Situating child consumption : rethinking values and notions of children, childhood and consumption

How do children understand issues of work, marketing, money and scarcity? In Situating Child Consumption the contributors offer a provocative stance rethinking values and notions of children, childhood and consumption. The authors investigate and exemplify how consumption is situated in practices of everyday life,politics, history and the markets. They address the complexities and contradictions in the ways consumption negotiates values in social relations, laws and state intervention as well as material culture. The articles examine topics such as children’s use of money, advertising, tweens, sexuality, violent toys, amusement parks and historical documents. The anthology includes established scholars and a young cohort of researchers, combining consumer studies with perspectives from childhood sociology and the history of childhood. Situating Child Consumption makes indispensable reading for anyone interested in child studies and consumption.