5+ säljare
Marketing Upplaga 5
For courses in Principles of Marketing at four year and two year colleges.
This accessible, shorter overview helps students master the basic principles and practices of modern marketing in an enjoyable and practical way. Its coverage balances upon three essential pillars—(1) theory and concepts; (2) practices and applications; and (3) pedagogy—cultivating an efficient, effective teaching and learning environment.
Upplaga: 5e upplagan
Utgiven: 1999
ISBN: 9780130127716
Förlag: Prentice-Hall
Format: Häftad
Språk: Engelska
Sidor: 708 st
For courses in Principles of Marketing at four year and two year colleges.
This accessible, shorter overview helps students master the basic principles and practices of modern marketing in an enjoyable and practical way. Its coverage balances upon three essential pillars—(1) theory and concepts; (2) practices and applications; and (3) pedagogy—cultivating an efficient, effective teaching and learning environment.
85 kr
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