International Business, Global Edition Upplaga 7

For introductory International Business courses with the need for a brief, accessible text. This Global Edition has been edited to include enhancements making it more relevant to students outside the United States A readable, concise, and innovative tour through the discipline, International Business: The Challenges of Globalization presents the subject matter in a comprehensive yet succinct framework. Real-world examples and engaging features bring concepts to life and make international business accessible to all students.