eBusiness; Paul Beynon-Davies; 2013
eBusiness; Paul Beynon-Davies; 2013

eBusinessUpplaga 2

av Paul Beynon-Davies

  • Upplaga: 2a upplagan
  • Utgiven: 2013
  • ISBN: 9780230304567
  • Sidor: 464 st
  • Förlag: Palgrave Macmillan
  • Format: Häftad
  • Språk: Engelska

Om boken

The second edition of eBusiness provides a balanced coverage of electronic business and its role in the transformation of organisations. It takes a worldwide perspective and discusses the increasing role of information and communication technologies within both private and public sector organisations. A strong underpinning in theory is used throughout to help understand the practical implications of this important phenomenon. Chapters are integrated around an overview model of eBusiness and contain case material, exercises and reflective points. New to this edition: - Revised structure which builds a conception of eBusiness from first principles - Integrated chapter case studies and revised free-standing international case studies - Coverage of new topics including mobile commerce, electronic government and cloud computing - Increased range of learning material in each chapter as well as fully updated online resources eBusiness is an ideal text for undergraduate, postgraduate and MBA students of e-business.

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Mer om eBusiness (2013)

2013 släpptes boken eBusiness skriven av Paul Beynon-Davies. Det är den 2a upplagan av kursboken. Den är skriven på engelska och består av 464 sidor. Förlaget bakom boken är Palgrave Macmillan som har sitt säte i London.

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Referera till eBusiness (Upplaga 2)

Harvard

Beynon-Davies, P. (2013). eBusiness. 2:a uppl. Palgrave Macmillan.

Oxford

Beynon-Davies, Paul, eBusiness, 2 uppl. (Palgrave Macmillan, 2013).

APA

Beynon-Davies, P. (2013). eBusiness (2:a uppl.). Palgrave Macmillan.

Vancouver

Beynon-Davies P. eBusiness. 2:a uppl. Palgrave Macmillan; 2013.