RETAILING MANAGEMENTUpplaga 8
- Upplaga: 8e upplagan
- Utgiven: 2011
- ISBN: 9781259010170
- Sidor: 675 st
- Förlag: McGraw-Hill Education / Asia
- Format: Häftad
- Språk: Engelska
Om boken
"Retailing Management by Levy and Weitz maintains the basic philosophy of previous editions while focusing on key strategic issues with an emphasis on financial considerations and implementation through merchandise and store management. These strategic and tactical issues are examined for a broad spectrum of retailers, both large and small, domestic and international, selling merchandise and services. The Eight Edition of Retailing Management emphasizes five important developments in retailing: the increasing role of the Internet in retailing; new ways to communicate with customers; the greater emphasis on social responsibility by retailers; the use of technology and analytical methods for decision-making; globalization of the retail industry"--Back cover.
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Mer om RETAILING MANAGEMENT (2011)
I mars 2011 släpptes boken RETAILING MANAGEMENT skriven av Levy. Det är den 8e upplagan av kursboken. Den är skriven på engelska och består av 675 sidor. Förlaget bakom boken är McGraw-Hill Education / Asia.
Köp boken RETAILING MANAGEMENT på Studentapan och spara pengar.
Referera till RETAILING MANAGEMENT (Upplaga 8)
Harvard
Levy (2011). RETAILING MANAGEMENT. 8:e uppl. McGraw-Hill Education / Asia.
Oxford
Levy, RETAILING MANAGEMENT, 8 uppl. (McGraw-Hill Education / Asia, 2011).
APA
Levy. (2011). RETAILING MANAGEMENT (8:e uppl.). McGraw-Hill Education / Asia.
Vancouver
Levy. RETAILING MANAGEMENT. 8:e uppl. McGraw-Hill Education / Asia; 2011.
