E-Business and E-Commerce Management: Strategy, Implementation and Practice; Dave Chaffey; 2009
E-Business and E-Commerce Management: Strategy, Implementation and Practice; Dave Chaffey; 2009

E-Business and E-Commerce Management: Strategy, Implementation and Practice Upplaga 4

av Dave Chaffey

  • Upplaga: 4e upplagan
  • Utgiven: 2009
  • ISBN: 9780273719601
  • Sidor: 764 st
  • Förlag: FT PRENTICE HALL
  • Format: Häftad
  • Språk: Engelska

Om boken

Dave Chaffey brings his trademarks of authority, clarity of expression and teaching expertise to bear on a subject in which he actively lectures and consults. E-Business and E-Commerce Management is the essential text to keep pace with technology, strategy and implementation. Popular for its cutting edge and contemporary coverage, its international approach and its balance of the technical and managerial topics of central importance to developing an understanding of this subject, this book is ideal for students or practitioners of e-business or e-commerce at any level. The following online resources support the text: For Students: Self-assessment questions, additional case studies, an online study guide to further explore key concepts, weblinks and a glossary For Instructors: Teaching manual with case notes, PowerPoint slides, a testbank

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Mer om E-Business and E-Commerce Management: Strategy, Implementation and Practice (2009)

I juni 2009 släpptes boken E-Business and E-Commerce Management: Strategy, Implementation and Practice skriven av Dave Chaffey. Det är den 4e upplagan av kursboken. Den är skriven på engelska och består av 764 sidor. Förlaget bakom boken är FT PRENTICE HALL.

Köp boken E-Business and E-Commerce Management: Strategy, Implementation and Practice på Studentapan och spara pengar.

Referera till E-Business and E-Commerce Management: Strategy, Implementation and Practice (Upplaga 4)

Harvard

Chaffey, D. (2009). E-Business and E-Commerce Management: Strategy, Implementation and Practice. 4:e uppl. FT PRENTICE HALL.

Oxford

Chaffey, Dave, E-Business and E-Commerce Management: Strategy, Implementation and Practice, 4 uppl. (FT PRENTICE HALL, 2009).

APA

Chaffey, D. (2009). E-Business and E-Commerce Management: Strategy, Implementation and Practice (4:e uppl.). FT PRENTICE HALL.

Vancouver

Chaffey D. E-Business and E-Commerce Management: Strategy, Implementation and Practice. 4:e uppl. FT PRENTICE HALL; 2009.

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