Business Information Management Upplaga 1

"Excellent...I'm sure that this is the right approach. It addresses the issues in an innovative manner that s upports a practical, problem-solving approach that will benefit students and their future employers." Pat Cleary, University of Wales Institute, Business School What is information? How do we improve information quality? How do we develop strategies for Information Management? How much do we invest in Information Systems?  What are the risks of introducing a new system?  How is this change managed?  What are the legal constraints on Information Management? Information overload?  You hold the key. It is estimated that the worlds total yearly creation of print, film, optical and magnetic content required 8,500,000,000,000,000,000 bytes of storage. That is 1300MB for every man, woman and child alive the equivalent of 50 feet of books per person.  And it is increasing by 30 per cent a year. In every aspect of our lives we are suffering from information overload.  This is when we see the potential value of information, but are unable to derive value from it because of its volume and complexity. But organisations and the individuals within them can develop strategies in order to manage information as a resource in order to boost performance, and these are described and explained in this innovative textbook. Business Information Management takes an applied, problem-solving approach, contextualising all theory within contemporary examples from a wide range of organisations in the global environment. Dr Dave Chaffey has 15 years experience of developing information management solutions in industry and in education. Dave is a visiting lecturer at the Universities of Cranfield, Leeds and Warwick. He is also director of a training and consulting company specializing in information management applications for E-marketing. Steve Wood lectures in information management at the School of Business Information, Liverpool John Moores University.  He is an experienced Information Manager and has previously worked as Intranet and Extranet Manager for HM Treasury. He is also ...