E-commerce : business, technology, society; Kenneth C. Laudon; 2019
E-commerce : business, technology, society; Kenneth C. Laudon; 2019

E-commerce : business, technology, societyUpplaga 15

av Kenneth C. Laudon

5.0 (2)

  • Upplaga: 15e upplagan
  • Utgiven: 2019
  • ISBN: 9781292303178
  • Sidor: 912 st
  • Förlag: Pearson
  • Format: Häftad
  • Språk: Engelska

Om boken

For courses in e-commerce. The most up-to-date, comprehensive overview of e-commerce today Lively and fun to read, E-commerce 2019: business.technology.society is an in-depth, thought-provoking introduction to e-­commerce focusing on key concepts and the latest empirical and financial data. Hundreds of examples from companies such as Facebook®, Google®, Twitter®, and Amazon® illustrate how e-commerce is altering business practices and driving shifts in the global economy. The entire 15th edition, including its data, figures, and tables, has been updated through October 2018. It has up-to-date coverage of key topics in e-commerce today, such as privacy and piracy, government surveillance, cyberwar, social-local-mobile marketing, Internet sales taxes, and intellectual property.

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Mer om E-commerce : business, technology, society (2019)

2019 släpptes boken E-commerce : business, technology, society skriven av Kenneth C. Laudon. Det är den 15e upplagan av kursboken. Den är skriven på engelska och består av 912 sidor. Förlaget bakom boken är Pearson som har sitt säte i London.

Köp boken E-commerce : business, technology, society på Studentapan och spara pengar.

Tillhör kategorierna

Referera till E-commerce : business, technology, society (Upplaga 15)

Harvard

Laudon, K. C. (2019). E-commerce : business, technology, society. 15:e uppl. Pearson.

Oxford

Laudon, Kenneth C., E-commerce : business, technology, society, 15 uppl. (Pearson, 2019).

APA

Laudon, K. C. (2019). E-commerce : business, technology, society (15:e uppl.). Pearson.

Vancouver

Laudon KC. E-commerce : business, technology, society. 15:e uppl. Pearson; 2019.