An introduction to revenue management for the hospitality industry : principles and practices for the real world; Kimberly A. Tranter; 2009
An introduction to revenue management for the hospitality industry : principles and practices for the real world; Kimberly A. Tranter; 2009

An introduction to revenue management for the hospitality industry : principles and practices for the real worldUpplaga 1

av Kimberly A. Tranter

  • Upplaga: 1a upplagan
  • Utgiven: 2009
  • ISBN: 9780131885899
  • Sidor: 360 st
  • Förlag: Upper Saddle River, N.J. Pearson Prentice Hall
  • Format: Häftad
  • Språk: Engelska

Om boken

Addressing an emerging course in hospitality management, this one-of-a-kind book outlines the basic elements of the revenue management process and the keys to effective revenue management planning. Using the Rev MAP model as a guiding framework, it shows how to develop, implement, and evaluate a strategic management process. Professional profiles highlight key issues and career paths, while application chapters relate material to each segment of the hospitality industry. A final chapter looks at trends and forecasts the future evolution of this important new field.

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Mer om An introduction to revenue management for the hospitality industry : principles and practices for the real world (2009)

2009 släpptes boken An introduction to revenue management for the hospitality industry : principles and practices for the real world skriven av Kimberly A. Tranter. Det är den 1a upplagan av kursboken. Den är skriven på engelska och består av 360 sidor. Förlaget bakom boken är Upper Saddle River, N.J. Pearson Prentice Hall.

Köp boken An introduction to revenue management for the hospitality industry : principles and practices for the real world på Studentapan och spara pengar.

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Referera till An introduction to revenue management for the hospitality industry : principles and practices for the real world (Upplaga 1)

Harvard

Tranter, K. A. (2009). An introduction to revenue management for the hospitality industry : principles and practices for the real world. 1:a uppl. Upper Saddle River, N.J. Pearson Prentice Hall.

Oxford

Tranter, Kimberly A., An introduction to revenue management for the hospitality industry : principles and practices for the real world, 1 uppl. (Upper Saddle River, N.J. Pearson Prentice Hall, 2009).

APA

Tranter, K. A. (2009). An introduction to revenue management for the hospitality industry : principles and practices for the real world (1:a uppl.). Upper Saddle River, N.J. Pearson Prentice Hall.

Vancouver

Tranter KA. An introduction to revenue management for the hospitality industry : principles and practices for the real world. 1:a uppl. Upper Saddle River, N.J. Pearson Prentice Hall; 2009.

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