Tourism Management Upplaga 3

Tourism Management, third edition builds upon the strength of the previous editions by introducing students to the complexities of the tourism system. The third edition has been updated with recent industry and research developments and retains the thoroughness of content and application that were established in the previous editions. A theme of this edition is looking at the challenges of tourism in a time of regional and international uncertainties and complexities as a consequence of terrorism and security threats, health issues such as SARS, natural events such as the Boxing Day tsunami and the changing geopolitical landscape. Features:

New Technology in Tourism highlights the increasing role of technology tools and systems in the tourism industry, including virtual reality, artificial reefs, geographical information systems, energy cogeneration and hand-held computers. Australian and international statistics and information updated as of 2004 Increased coverage of regional tourism issues and initiatives More coverage of the key tourism players: government, industry and individuals, and their role in managing tourist systems in times of uncertainty A thorough discussion of the economic, sociocultural and environmental impacts of tourism A chapter on sustainable tourism including ecotourism, sustainable mass tourism and industry responses and practices A chapter on tourism research, which introduces students to the important role of research in tourism Three practical features in each chapter illustrate and reinforce the theory: Managing Tourism: illustrates how a tourism-related process, destination or company has been managed and considers the issues involved in doing so. Topics include mega cruise ships, Schoolies on the Gold Coast, tourist and dingo interactions on Fraser Island and the 100% New Zealand campaign Contemporary issue: a brief case study discusses a contemporary tourism issue such as the effect of terrorism on tourism, the role of movies and TV in triggering tourism development, and the implications of climate change, 'dark' tourism and conducting research with Aboriginal Australians development in the tourism sector, including outer space tourism, and webcasting.