Media mergers and the defence of pluralism; Olof Hultén, Sune Tjernström, Stefan Melesko; 2010

Media mergers and the defence of pluralism

av Olof Hultén, Sune Tjernström, Stefan Melesko
Media mergers and acquisitions (M&A) have been, and continue to be, a salient feature of Nordic media markets. What once was a very fragmented and diverse industry is today consolidated to such a degree that many fear for the effects on pluralism. Internet is today the turbo charger of this process.

Media operate on a commercial market and have to survive on its terms. On the other hand, as purveyors of information and ideas, they are different from manufac¬tured goods and services. The book springs out of this duality.
Media mergers and acquisitions (M&A) have been, and continue to be, a salient feature of Nordic media markets. What once was a very fragmented and diverse industry is today consolidated to such a degree that many fear for the effects on pluralism. Internet is today the turbo charger of this process.

Media operate on a commercial market and have to survive on its terms. On the other hand, as purveyors of information and ideas, they are different from manufac¬tured goods and services. The book springs out of this duality.
Utgiven: 2010
ISBN: 9789186523077
Förlag: Nordicom
Format: Häftad
Språk: Engelska
Sidor: 214 st
Media mergers and acquisitions (M&A) have been, and continue to be, a salient feature of Nordic media markets. What once was a very fragmented and diverse industry is today consolidated to such a degree that many fear for the effects on pluralism. Internet is today the turbo charger of this process.

Media operate on a commercial market and have to survive on its terms. On the other hand, as purveyors of information and ideas, they are different from manufac¬tured goods and services. The book springs out of this duality.
Media mergers and acquisitions (M&A) have been, and continue to be, a salient feature of Nordic media markets. What once was a very fragmented and diverse industry is today consolidated to such a degree that many fear for the effects on pluralism. Internet is today the turbo charger of this process.

Media operate on a commercial market and have to survive on its terms. On the other hand, as purveyors of information and ideas, they are different from manufac¬tured goods and services. The book springs out of this duality.
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Om Media mergers and the defence of pluralism (2010)

I juli 2010 släpptes boken Media mergers and the defence of pluralism skriven av Olof Hultén, Sune Tjernström, Stefan Melesko. Den är skriven på engelska och består av 214 sidor djupgående information om media och kommunikation. Förlaget bakom boken är Nordicom.

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KurslitteraturMarknadsföring och kommunikationÖvriga marknadsföring och kommunikationMedia mergers and the defence of pluralism
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