Transnational Management: Text, Cases & Readings in Cross-Border Management; Christopher A. Bartlett; 2013

Transnational Management: Text, Cases & Readings in Cross-Border Management Upplaga 7

av Christopher A. Bartlett
Transnational Management focuses on the management challenges associated with developing strategies and managing the operations of companies whose activities stretch across national boundaries. The purpose of this book is to provide a conceptual framework showing the interplay between the multinational corporation, the countries in which it does business, and the competitive environment in which it operates. Through text narrative, cases, and readings, the authors skillfully examine the development of strategy, organizational capabilities, and management challenges for operating in the global economy.
Transnational Management focuses on the management challenges associated with developing strategies and managing the operations of companies whose activities stretch across national boundaries. The purpose of this book is to provide a conceptual framework showing the interplay between the multinational corporation, the countries in which it does business, and the competitive environment in which it operates. Through text narrative, cases, and readings, the authors skillfully examine the development of strategy, organizational capabilities, and management challenges for operating in the global economy.
Upplaga: 7e upplagan
Utgiven: 2013
ISBN: 9781259010590
Förlag: McGraw Hill Higher Education
Format: Häftad
Språk: Engelska
Sidor: 800 st
Transnational Management focuses on the management challenges associated with developing strategies and managing the operations of companies whose activities stretch across national boundaries. The purpose of this book is to provide a conceptual framework showing the interplay between the multinational corporation, the countries in which it does business, and the competitive environment in which it operates. Through text narrative, cases, and readings, the authors skillfully examine the development of strategy, organizational capabilities, and management challenges for operating in the global economy.
Transnational Management focuses on the management challenges associated with developing strategies and managing the operations of companies whose activities stretch across national boundaries. The purpose of this book is to provide a conceptual framework showing the interplay between the multinational corporation, the countries in which it does business, and the competitive environment in which it operates. Through text narrative, cases, and readings, the authors skillfully examine the development of strategy, organizational capabilities, and management challenges for operating in the global economy.
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Om Transnational Management: Text, Cases & Readings in Cross-Border Management (2013)

I maj 2013 släpptes boken Transnational Management: Text, Cases & Readings in Cross-Border Management skriven av Christopher A. Bartlett. Det är den 7e upplagan av kursboken. Den är skriven på engelska och består av 800 sidor djupgående information. Förlaget bakom boken är McGraw Hill Higher Education.

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