International Marketing; Philip Cateora; 2004

International Marketing Upplaga 12

av Philip Cateora
This bestselling text provides a well-rounded perspective of international markets that encompasses history, geography, language and religion as well as economics. It helps students to see the cultural and environmental uniqueness of any nation or region.
This bestselling text provides a well-rounded perspective of international markets that encompasses history, geography, language and religion as well as economics. It helps students to see the cultural and environmental uniqueness of any nation or region.
Upplaga: 12e upplagan
Utgiven: 2004
ISBN: 9780071111027
Förlag: McGraw-Hill Education
Format: Häftad
Språk: Engelska
Sidor: 697 st
This bestselling text provides a well-rounded perspective of international markets that encompasses history, geography, language and religion as well as economics. It helps students to see the cultural and environmental uniqueness of any nation or region.
This bestselling text provides a well-rounded perspective of international markets that encompasses history, geography, language and religion as well as economics. It helps students to see the cultural and environmental uniqueness of any nation or region.
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