International economics and business : nations and firms in the global economy Upplaga 2

With a new title (following the successful first edition of Nations and Firms in the Global Economy), this second edition undergraduate textbook combines the dual perspectives of international economics and international business, providing a complete overview of the changing role of nations and firms in the global economy. International Economics and Business covers the key concepts typically included in an introductory course on the global economy, supported by contemporary case studies from the international business world. The result is a practical guide to the world economy for undergraduate students in economics and business, also suitable for students in other social science disciplines. Updated to include the latest theoretical insights, data and case studies, with online quizzes, data exercises and additional reading, International Economics and Business is a lively and engaging textbook providing a complete and practical understanding of international economics and globalization through a uniquely integrated lens.